CMD to Open VM

Start a VMware Workstation

Change VMware workstation installation directory and .vmx file path if needed

PATH "C:\Program Files (x86)\VMware\VMware Player\"
START vmplayer.exe "D:\VM\2003\Windows Server 2003 Enterprise Edition.vmx"

Start a Virtualbox

Change VM name and start type (--type gui|sdl|headless|separate]) if needed

"C:\Program Files\Oracle\VirtualBox\VBoxManage.exe" startvm "Ubuntu Server" --type separate

Reference:

• https://ibrahim.fandom.com/wiki/SCRIPT:_Start_a_VMware_Workstation_With_a_Batch