Routes requests through WordPress backend to fps.goog and inserts GTM script in <head> for first-party data tracking.
GTM First-Party Mode WordPress Plugin routes requests through the WordPress backend to fps.goog and inserts GTM script in <head> for first-party data tracking. This plugin allows you to deploy Google Tag Manager using your own first-party infrastructure, hosted on your website's domain. Unlike other setups that require a CDN or load balancer, this free plugin leverages your existing WordPress site to route requests, making it simple and cost-effective to enhance data privacy and security.
The following diagram represents the information flow in first-party mode:
Instead of CDN you will be using the GTM FPM Plugin.
For more information about First-Party Mode, visit the Google Tag Manager First-Party Setup Guide.
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Download the Plugin:
- If you are downloading from GitHub, click on the green "Code" button and select "Download ZIP".
- Extract the ZIP file and locate the
gtm-fpmfolder inside the extracted contents.
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Upload the Plugin:
- Upload the plugin using Wordpress Admin Panel.
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Activate the Plugin:
- Go to the 'Plugins' screen in WordPress and activate the
GTM First-Party Modeplugin.
- Go to the 'Plugins' screen in WordPress and activate the
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Configure the Plugin:
- Use the
Settings->GTM First-Party Modescreen to configure the plugin by entering your GTM ID and Tag Serving Path.
- Use the
- Enter your GTM ID and Tag Serving Path in the plugin settings page.
- Make sure to use a different GTM container if you're using the GTM4WP plugin or disable script injection in other GTM plugins.
- Initial release.
If you have any suggestions, feel free to open an issue or submit a pull request.
This plugin is licensed under the GPLv3.