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15 changes: 15 additions & 0 deletions _examples/reviewtrackers.md
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---
title: ReviewTrackers Design Principles
author: ReviewTrackers
overview: We’re the design team at ReviewTrackers, an award-winning online reputation management software company that helps businesses discover actionable insights about their customers. Here are our design principles that help guide how we work.
link: https://engineering.reviewtrackers.com/getting-principled-at-reviewtrackers-bafe9b3c12f6
principles:
- principle: Design inclusively
summary: Meet each person where they are and give them an equal chance in managing their customers’ experience. Design for one and extend to all; make sure things are simple by default and complex by opt-in.
- principle: Nudge towards success
summary: Let people feel one step ahead. Favor guidance over choice and be ok with deciding for them.
- principle: Promote collaboration
summary: More often than not, there are many people in a company using RT to achieve a shared goal. Make them feel as part of a team in the product as they are outside of it.
- principle: Embrace less is more
summary: Remove when you are able to, replace if you can, and add if you must. When replacing or adding, be minimal.
---